Glossar
PPWR (Packaging and Packaging Waste Regulation)
The PPWR (Packaging and Packaging Waste Regulation) is the European regulation on packaging and packaging waste. It defines binding requirements to reduce packaging waste, make packaging more sustainable, and promote reuse and recycling within the European Union.
The regulation affects manufacturers, retailers, and companies throughout the entire supply chain. Among other things, it requires improved resource efficiency, the avoidance of unnecessary packaging, the reduction of empty space, and higher quality and availability of packaging data. Digital master data on dimensions, volume, and weight of products and packaging helps companies optimize packaging processes and comply with PPWR requirements.
Practical example:
A company automatically captures the actual dimensions and weight of its products and packaging in order to optimize packaging sizes, avoid unnecessary empty space, and meet the requirements of the PPWR.
See also: Digitalization, Freight Data, Freight Measurement, Master Data Capture, Master Data Management (MDM), Process Optimization, Sustainability, Volume Optimization